Thursday, November 6, 2008


I am a Creative Advertising major, and one of my ad campaigns was for Solo Cups. The campaign ended up being a series of pictures (this is one of them), where I put the cups in fences around Richmond in different shapes and messages. Looking at it now, I realize that it’s actually a form of earth art. I used pre-existing objects on the landscape (in this case, fences) and used it to make something.

6 comments:

eyembradnow said...

Ah, are your cup-pieces the Earth Art or are the fences? Does the American Flag need the Earth background? ....

brendon said...

What would be the difference between installation art outside or earth art? Is there a difference? This is something I've been wondering myself and you brought this more to light.

emcatharine said...

Yea, now that you mention it I am wondering it myself. Personally, I think it does rely on the earth background, but maybe that's because I'm the one that made it.

Renée said...

I guess you could consider it earth art if the background is being used to make a statement about what "America" is or what it means. The setting would need to be part of the piece and play some sort of integral role.

eyembradnow said...
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eyembradnow said...

Renee has the idea here. Earth Art has one common component - the earth. Now how THAT'S defined can be open but Earth Art / Land Art , etc. should have a relationship w/ the earth. Also, think of the idea of repetiton of form as part of the definition - if it were 3 or 20 flags on a fence then I could see how it would have more of a dialog w/ the earth ...